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New Balance Shoelaces

New Balance has worked from Boston since 1906, the 990 made in the United States, a quiet performance language carried into the city. Our laces are their natural counterpart: weighed in every detail, cut to the length each silhouette asks for, and finished by hand in our Austrian atelier. A small thing. The one that completes the pair.

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63 products

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New Balance is a heritage athletic brand celebrated for blending superior comfort with iconic style in its high-performance running shoes and trendy lifestyle sneakers. Renowned for legendary models like the 990, 550, and 574, the brand represents a perfect fusion of function and fashion for sneaker enthusiasts. Elevate your pair with our premium shoelaces designed to complement the unique aesthetic of New Balance footwear.